Base was commissioned to create the communications for La Force de l’Art, an exhaustive exhibition of French contemporary art, in 2006. The event took place in Paris’s Grand Palais, which was undergoing renovations at the time. BaseLab took inspiration from the building renovations to create a vibrant and bright identity.

A dripping version of a stencil typeface by Milton Glaser was redesigned by BaseLab to form the basis for a larger visual communications system.